
Finally, an Ad Tech That Actually Reduces Carbon Emissions
Duration Media’s Sequency™ is a carbon reductive technology that makes digital campaigns more environmentally efficient. So rather than measuring and buying an offset, the emissions are reduced at the source
Sequency™ offers the demand side reduced carbon emissions while offering buying efficiencies and increases the time their ads are in view and the attention they receive
Publishers benefit with increased income from Green PMPs or PG deals
Sequency™ is digital media’s answer to reducing Carbon Emissions by removing the waste of duplicative Cookie Syncing, and multiple SSP, DSP & DMP calls
Instead of a new Ad Tax to offset emissions, Sequency™ provides digital media stakeholders a solution to reduce in its carbon emissions

A Solution for a Sustainable Future
- Sequency™ reduces carbon emissions. No need for buying offsets
- Sequency™ reduces multiple Cookie Syncs
- Sequency™ reduces wasteful SSP, DSP and DMP calls
- Sequency™ guarantees every ad impression will be highly viewable
- Sequency™ enables the setting of the % of pixels in-view and specific required Duration of time in-view
- Sequency™ provides real operational and cost savings
- Sequency™ enables DSPs, agencies and brands to connect directly to highly viewable, highly valuable impressions
- Duration Media is a Multi-National Supporter of Ad Net Zero
- Duration Media is a Supporter of the IAB Green Initiative Working Group
Award Winning Ad Tech

Let’s Get Started
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